How to Increase Shopify Conversions Using Festive Credits with a Loyalty App for Shopify

What Are Festive Credits?

Customers who participate in a holiday sale or any other special event are eligible to earn festive credits. Depending on the reward program, they could come in the form of store credit, loyalty points, or discounts.

A skincare shop, for instance, may give consumers 100 bonus points if customers spend $50 on a Christmas sale. Those clients can redeem their points for a future reward, according to the store’s guidelines.

Here are some ideas for holiday bonuses:

• Give bonus points on specified products.
• Earn shop credit on a qualifying purchase.
• Reward the consumer who refers their friend
• Offer a special holiday deal for repeat consumers.

Remember, points, coupons, and shop credit all work differently. Explain how each award is earned and how it is used before an order is placed by the consumer.

How Can Festive Credits Increase Shopify Conversions?

Festive credits give shoppers one more reason to shop at your store. They can also offer buyers a reason to return after the main sale is over. Results rely on your offer, products and audience.

1. Give Shoppers a Reason to Buy

A clear reward can assist shoppers in deciding whether to buy now or wait.

For example, you could offer 100 extra points on orders above $50 during a three day holiday sale. Display this offer on your product pages and in your campaign mailings.

Make the phrases easy to locate. Customers should know what they have to spend and what they will earn.

2. Encourage Larger Orders

You can set a reward to require a minimum order value. This could encourage buyers to add one more thing to their cart.

For example:

• Spend $30 and earn 50 points.
• Spend $60 and earn 150 points.
• Spend $100 and earn 300 points.

These are examples of amounts, not fixed suggestions. Also, check your product expenses and profit margins before you decide on your reward levels.

3. Bring Customers Back After the Sale

A customer may buy a gift during Diwali and return to the Shopify site to shop for themselves. A reward can give them an extra reason to visit your store again.

Send a reminder when a reward is ready to use. If it has an expiry date, state that date clearly and follow the rules that apply in your market.

4. Make Regular Customers Feel Valued

Your existing customers are already familiar with your goods and your brand. Giving them some incentives during the festive season will help you to make them feel appreciated and give them one more reason to purchase from you.

For instance, you could give customers who purchased twice or more in the last six months some additional points or festive credits. This would help you to foster relationships with your customers and encourage their repurchases.

Five Festive Credit Ideas for Shopify Stores

1. Run a Double-Points Weekend

Offer bonus points for a limited period or weekend, as this can encourage customers to visit the site and sometimes lead to conversion and thus sales.

Example: “Shop this weekend and get double points on eligible products.”

Set a definite start and end date. Also, ensure the extra reward still fits your budget.

2. Offer Rewards Based on Order Value

Use simple reward levels to encourage larger orders.

Order value	Example reward	Main goal
30–49	50 points	Encourage a first purchase.
50–99	150 points	Increase order value.
$100 or more	300 points	Reward larger orders

Choose amounts that make sense for your products. A high reward may attract attention, but it should not leave you with too little profit.

3. Welcome New Customers

Offer more points when shoppers sign up for your loyalty program during a holiday campaign.

For instance, show this message: “Sign up for our rewards program by December 31 and get 100 bonus points.

Explain whether customers must place an order to earn or use the reward. This helps prevent confusion later.

4. Reward Successful Referrals

Request your satisfied customers to spread the word about your store.

As an example, a customer might share a link with their friends, relatives, or any other person. In the event that your program permits this arrangement, both customers can be eligible for a reward in the event that their friend makes a purchase that meets the requirements.

Referral rewards are one of the advantages of the Webplanex Loyalty Wallet. Don’t promise a particular referral offer without confirming the current app settings and plan.

5. Remind Customers About Unused Rewards

Customers may forget about rewards after a busy festive season. A reminder can help them find their balance and learn how to use it.

For example: “You have 200 reward points waiting in your wallet. Check your balance and explore our latest collection.”

Webplanex lists email notifications and other notification options. Available channels depend on the plan you choose.

How to Set Up a Festive Campaign with Webplanex Loyalty Wallet

Webplanex Loyalty Wallet helps Shopify merchants manage loyalty offers, referrals, reward points, and other retention tools. The available features depend on the selected plan.

For the purpose of preparing your campaign, follow these procedures.

1. Define Your Goal: It is important to determine if you want to drive an increase in sales, boost the order value, or encourage customers to make more purchases.

2. Select Your Type of Reward: You have the ability to select an incentive that is suitable for your marketing campaign. Some examples of such rewards include credits, points, and several other possibilities.

3. State the Terms: It is necessary to state the terms and conditions of the qualifying order, including the minimum order, the quantity of incentives, and the manner in which the reward can be redeemed.

4. Promote Your Rewards: The promotions have to be presented in your store by taking advantage of the settings available in the app.

5. Verify the Routine. Ensure that the rewards are shown in the appropriate manner and that clients are provided with information regarding how to obtain these rewards.

6. Provide Notifications or Reminders to Customers: Inform customers about the rewards they earn and how they can use them. If the rewards have an expiry date, clearly mention when they expire.

7. Keep an Eye on Your Results: You require to keep a record of sales, the average amount of sales, the number of rewards that were used and what percentage of sales were repeated.

Explore Webplanex Loyalty Wallet to review its features and available plans before you begin.

Furthermore, for a wider view of loyalty planning, read Webplanex's guide on how to build a loyalty program on Shopify.

Best Practices for Better Results

A good reward program should be easy to understand and easy to use.

• Keep the message simple. Say exactly what customers earn and how they can use it.
• Protect your margins. Include product costs, shipping, discounts and reward costs in your calculations.
• Show offers at the right time. Product and cart pages are useful places to explain rewards before checkout.
• Test on mobile. Make sure the offer is easy to read and is in simple language on a small screen for customers.
• Check the rules. Confirm reward expiry, refund handling, and redemption conditions before launch.
• Measure real results. Compare sales and customer activity before and after the campaign to see what works best.

Shopify supports store credit for eligible customer accounts and checkout experiences. However, native store credit and loyalty points are not the same thing. Review the official Shopify store credit guide to understand account requirements and restrictions.

Key Takeaway

Festive credits are a good reason for customers to come back and buy at your Shopify store again. They are capable of handling bigger orders, rewarding repeat customers, and helping your store connect with customers after the holiday rush.

The trick is to keep your offer basic. Choose a reward that suits your budget. Explain the rules and make the next step clear. Then measure the results and apply what you learn to make your next campaign better.

A loyalty app for Shopify can help you manage these rewards in one place. Find out about Webplanex Loyalty Wallet, select a campaign that fits your store, and offer your festive shoppers a reward, giving them a reason to return to your store.

Ready to boost customer loyalty this festive season? Explore Webplanex Loyalty Wallet and start planning your next festive rewards campaign today.

FAQ

Can festive credits increase Shopify conversions?

They can help push customers to purchase or return for a reorder. The actual impact relies on the offer, client needs, and campaign design.

What is the best loyalty app for Shopify?

The ideal app is dependent on your budget and needs. Before you decide on a Shopify loyalty program app, it is important to compare reward categories, referrals, shop credit, reports, integrations, and redemption possibilities.

What amount of festive credit should I provide?

This is not something that applies to all stores equally. Begin by providing an amount of reward based on what your profit margin allows. Then look at sales and redemption patterns and then change the reward if necessary.

Does Webplanex Loyalty Wallet require coding?

Webplanex promotes its loyalty app without requiring developers. Nevertheless, the installation and functionalities available to you will depend on your store, theme, and plan chosen.